The Era of Art TVs: A Shift in the TV Industry
In a surprising turn of events, several major television brands have begun to incorporate art and fine art into their new lineups. This trend is largely driven by younger buyers who prioritize aesthetics over traditional screen size preferences.
For instance, Amazon has just unveiled its Ember Artline TV, which features 2,000 artworks available for free to users. Meanwhile, Hisense's CanvasTV and TCL's NXTvision model also boast frame-like designs that display art when the TV is in standby mode. Even LG has joined the fray with its upcoming Gallery TV.
The driving force behind this shift lies in advances in screen technology. Matte screens, which absorb light like a canvas rather than reflecting it like a window, enable artworks to appear even more realistic on the television. Additionally, improved backlighting systems and local dimming allow TVs to remain slim while maintaining better brightness control, further enhancing their artistic appeal.
Art TV's are a niche product line, but they come with a premium price tag compared to traditional models. However, there are ways to replicate this look without breaking the bank. For example, one can use an LG OLED set and play YouTube videos of 4K artwork when entertaining guests. Alternatively, modern sets with Google TV software offer a built-in feature that displays recent photos from your phone.
The next generation of high-end Samsung OLED models will also boast Art Mode, featuring much nicer displays than their predecessors but retaining the same artistic aesthetic. This year's releases indicate an exciting shift in consumer preferences towards aesthetics over traditional screen size considerations.
In a surprising turn of events, several major television brands have begun to incorporate art and fine art into their new lineups. This trend is largely driven by younger buyers who prioritize aesthetics over traditional screen size preferences.
For instance, Amazon has just unveiled its Ember Artline TV, which features 2,000 artworks available for free to users. Meanwhile, Hisense's CanvasTV and TCL's NXTvision model also boast frame-like designs that display art when the TV is in standby mode. Even LG has joined the fray with its upcoming Gallery TV.
The driving force behind this shift lies in advances in screen technology. Matte screens, which absorb light like a canvas rather than reflecting it like a window, enable artworks to appear even more realistic on the television. Additionally, improved backlighting systems and local dimming allow TVs to remain slim while maintaining better brightness control, further enhancing their artistic appeal.
Art TV's are a niche product line, but they come with a premium price tag compared to traditional models. However, there are ways to replicate this look without breaking the bank. For example, one can use an LG OLED set and play YouTube videos of 4K artwork when entertaining guests. Alternatively, modern sets with Google TV software offer a built-in feature that displays recent photos from your phone.
The next generation of high-end Samsung OLED models will also boast Art Mode, featuring much nicer displays than their predecessors but retaining the same artistic aesthetic. This year's releases indicate an exciting shift in consumer preferences towards aesthetics over traditional screen size considerations.