The IMAX Riddle: What's Behind the Label? In recent years, movie studios have increasingly applied the "Filmed for IMAX" label to their releases.
However, this term doesn't necessarily guarantee a superior cinematic experience. In fact, it can be misleading. The truth is that the term has been co opted by marketing.
While some movies are genuinely shot with IMAX cameras, others use digital cameras certified for IMAX presentation.