OpenAI's Sora AI video generation tool has taken another step towards becoming a commercial venture, as the company now sells extra credits for its platform. Users can purchase an additional 10 video gens, with each set costing $4 through Apple's App Store.
This move is in response to growing demand from power users, which, according to Bill Peebles, OpenAI's head of Sora, has made the current free gen limit unsustainable. The company plans to reduce the daily free gen limit from 30 to accommodate this growth and will make users aware of these changes as they happen.
In a broader context, OpenAI is looking to monetize its platform by allowing entities to license out their copyrighted material through Sora. This includes characters, artwork, and likenesses. Peebles envisioned a scenario where rightsholders could charge extra for cameos of beloved characters and people. However, this approach has raised eyebrows given that OpenAI is currently being sued by Cameo for trademark infringement.
This development is part of the company's efforts to commercialize its text-to-video AI app.
				
			This move is in response to growing demand from power users, which, according to Bill Peebles, OpenAI's head of Sora, has made the current free gen limit unsustainable. The company plans to reduce the daily free gen limit from 30 to accommodate this growth and will make users aware of these changes as they happen.
In a broader context, OpenAI is looking to monetize its platform by allowing entities to license out their copyrighted material through Sora. This includes characters, artwork, and likenesses. Peebles envisioned a scenario where rightsholders could charge extra for cameos of beloved characters and people. However, this approach has raised eyebrows given that OpenAI is currently being sued by Cameo for trademark infringement.
This development is part of the company's efforts to commercialize its text-to-video AI app.